The eagerness to start making money online with AdSense often blinds the new AdSense publisher to the importance of learning how to use AdSense. Many beginners reject the need to know all the rules and often assume that all the AdSense rules are wise. You need to know the game rules before you start playing the game. Otherwise, you may spend more time doing it wrong.
But this is a very common mistake that AdSense beginners make. The fact is that AdSense is a web-based scheme that enables publishers to make money. A lot of things on the website have become so fast, free, and easy. It does not take much to realize that it needs to be controlled and strictly controlled to function properly. There are so many AdSense rules to make sure the scheme works for as many people as possible. But even with all these rules, some experienced AdSense publishers break them and are still punished.
So which AdSense rules do you need to know?
First of all, you need to know that Google is very specific about the type of website on which their ads display. AdSense ads should not be placed on pages that contain adult, hacking, or gambling content. It cannot be used on sites that promote violence or religious intolerance. The list goes on and on, but you get a general idea of this particular rule. You should avoid using AdSense on sites that contain negative, non-family safe, or potentially offensive content.
Unfortunately, some of these sites are very popular on the web. But remember, don’t put AdSense ads on these sites unless you want to ban them.
This principle also applies to user-generated content. As the publisher of AdSense, Google makes you responsible for all content that displays on your website. So you have to make sure that they monitor all the content created by your site’s users. It means that a person has to evaluate every user’s page on your site before having an AdSense code. Suppose you think that some of the content produced by your users may be borderline material. In that case, you must notify AdSense policies and include a ‘Report a Violation’ link on all pages in question.
Another important principle relates to copyrighted material. Copyright infringement occurs when an individual copies someone else’s work without someone else’s permission. Copyright infringement is widespread on the web and often tolerate in small amounts. But if someone else’s work has been explicitly stolen and used to make money using AdSense, Google will respond quickly and may terminate the offender’s AdSense account. The Google AdSense rules on this issue set out in a section of their site that discusses the Digital Millennium Copyright Act. They have a very solid system that enables anyone to file a notice of violation and enables individuals to file a notice of retaliation.
Avoid getting involved in violations. Make sure you understand the AdSense rules and try to create your material whenever possible.
The last major AdSense role involves click behavior. While this may sound ridiculous, some AdSense beginners still believe they can run away by clicking on their ads. However, how will Google know that they are?
Well, Google knows, they know. The easiest way to ban yourself is to click on your ads.
Other AdSense publishers use more sophisticated methods on their sites to encourage clicks. Some people use images, symbols (such as arrows), and text on visitors’ ‘influence’ clicks.
However, not all of these methods permit by Google. Clicks should start with a real human interest in the ads themselves, not encouraged by the publisher.
You cannot use methods to encourage clicks by covering ads with hyperlinked images or embedding the Google Ad Link unit in the menu system so that the viewer can’t tell the two separately.
Using text like ‘great resources,’ ‘more info here,’ or just ‘navigation,’ you can’t intentionally focus on advertising yourself.
These are only few rules you need to know about AdSense. But if you plan to use AdSense, or if you already have a website but if you want to know more about it, go to Google and find out more about their Terms of Service (TOS). ۔ There is no excuse for banning ignorance. Learn more so you can use AdSense more confidently and securely.